Consider Me Your
Creative Right-Hand
A monthly creative partnership for businesses who want a Creative Director in their corner - without the overheads of hiring one.
Some businesses don't need another one-off strategy session. They need someone who already knows their brand, is in the group chat, and shows up - for the shoot, the brainstorm, the "wait, does this feel right?" moment at 9pm before a launch.
That's what this is.
Sound Like You?
This isn't for everyone, and it's not meant to be. It's built for businesses who:
Want consistent creative input, not a single project handed over and forgotten
Value having someone who knows the brand deeply enough to make quick calls without a full briefing every time
Are ready to treat this as a genuine working relationship, not an on-demand freelancer
Have the budget and appetite for ongoing creative partnership
Two Ways We Could Work Together
Over A Brew
For businesses who want a creative sounding board and steady hand on direction - mostly remote.
Monthly strategy and direction check-ins
Brainstorming and moodboarding for campaigns, launches, and content
Sourcing and briefing photographers/videographers when you need them
On-call creative gut-checks between sessions
The reassurance of a second brain that already knows your brand
Roughly the equivalent of one day a month, spread however you need it.
From £550/month
Sleeves Rolled Up
Everything in Over A Brew, plus me actually in the room.
In-person presence at shoots, launches, and events
Hands-on support - the extra pair of hands, the extra pair of eyes
Deeper creative involvement across campaigns and content
Team training and workshops on request - scoped individually depending on size and format
Priority access between our scheduled time together
Roughly 1.5-2 days a month, plus travel for anything outside the Wirral. In-person time banked flexibly across the quarter, so it fits how your business actually runs - not forced into a month that doesn't need it
From £800/month
Need me for something one-off, outside your plan? Ad-hoc days are charged at £450/day - the same rate whichever tier you're on.
"Cerys took the time to fully understand every part of the business... What really stood out was her ability to bring people with her. She engaged staff across the group, got everyone on board with the social media strategy, and made it easy for teams to contribute."
— TG Group, on working with m4 across a multi-division organisation spanning builders merchants, concrete, aggregates, biomass, and more
The Nitty Gritty
We start with a conversation about your brand, your goals, and what "creative support" means to you specifically
A minimum 3-month partnership, because the good stuff happens once I actually know your business inside out
Regular check-ins, plus the flexibility to lean on me when something comes up
No starting from scratch every time - I hold the context, so you don't have to keep explaining it
Before You Enquire
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Depends entirely on what you've already got in place - we'll figure that out on the call. Sometimes it replaces ad-hoc freelance support; sometimes it sits above an in-house team as the creative-direction layer they don't have time for.
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Then this probably isn't the right starting point yet - have a look at Audits / Social Media Strategy / Content Calendar Planning / Creative Consulting instead.
Plenty of Creative Right-Hand partnerships start life as one of these first. -
That's completely fine, and it's exactly why in-person time on Sleeves Rolled Up is banked across the quarter rather than reset every month - so it flexes around your actual shoot and event calendar, not an arbitrary date.
Is This Me?
If you've read this and thought "I just want someone who gets it, who I don't have to keep re-briefing" - you’re in the right place.
If you're after a single project with a clear start and end, have a look at
Audits / Social Media Strategy / Content Calendar Planning / Creative Consulting
instead - brilliant places to start, and often where these partnerships begin anyway.
Because I only take on a small number of these at a time, I ask a few questions first - about your business, your budget, and what creative involvement looks like for you - before we jump on a call to see if it's a fit.