You put your heart into your business. Your social media should show it.
I'm not here to take over your socials - I'm here to be your creative right-hand. The person in your corner who helps you figure out what to say, when to say it, and how to say it in a way that feels genuinely, unmistakably you.
Whether you need a clear strategy to follow, a content plan you'll actually stick to, or just someone to think things through with over a cuppa - you're in the right place.
Your Creative Right-Hand
Your Creative Right-Hand
Here's where I come in
Social Media Audit
Fresh eyes on everything you've already built. I'll take a proper look at your profiles and come back with clear, honest insight - what's working, what isn't, and exactly what to do about it.
Social Media Strategy
No more guessing what to post or wondering if it's landing. I'll build you a clear, custom strategy that actually makes sense for your business - so you can show up with confidence.
Content Calendar
A full month mapped out for you - ideas, themes, captions, and keywords, all done. The thinking is taken care of so you can get back to doing what you love.
Creative Consulting
Sometimes you just need someone to think alongside you. A sounding board who truly gets your vision and helps you bring it to life - without the waffle or agency price tag.
The person behind the laptop
Hi, I'm Cerys - a Social Media Strategist and Creative Consultant, and the person behind The Lilac Creative.
I kept meeting incredible business owners who poured everything into what they did - and then completely froze when it came to social media. Not because they didn't care. Because nobody had ever given them a way that actually worked for them.
That's what I'm here to change. I'm not a big agency, and I'm not here to take the wheel. I'm your creative right-hand — the one who helps you find your voice, make a plan, and feel good about showing up online.
No jargon. No pressure. Just honest guidance and genuine enthusiasm for the work you've built.


